The banquet beer side of Coors gave us some tips on how to properly enjoy their brew¬†during the Superbowl:
Also I’m pretty sure Step 3 is just “Find a tray of pork chops” but either way, this chart should be edited accordingly:
The U.K. Coors Light Facebook fan page is pretty much the same as the U.S. one. But there are some minor differences. There are subtle things, such as the fact they¬†spell the word “favorite” with a “u.” Then there’s the fact that the U.S. symbol for Coors Light is a speeding bullet train hurling beer cans at people, and the U.K.’s is¬†Jean Claude Van Damme–in a jean vest.
Coors Light U.K. was all about building an online community of drinkers. One method was to encourage Coors fans to share their favorite moments of when they nearly froze their asses off:
Prior to that Coors Light asked where the best place is to swill their product:
A mountain lodge¬†seemed to be the winner, but I think the poll participants downed a few¬†too many cans when they picked the second best place.¬†If you’ve seen an eagle you would know not to get in its grill.